About

We are strategists, marketers, creatives, designers, technologists, and military veterans who are trained to conduct decisive operations. We are driven by intelligence, situational awareness, strategic planning, and flawless execution.

CONSULTING:

Business Strategy

Experience Strategy

Intelligence and Analytics

Advertising

Branding

Content Marketing

Creative

CRM

Design

Digital Products

Digital Services

Experiential Marketing

Packaging

Product Launch

Search

Social

Integrated Marketing:

So.... What’s with the weird name?

“Ayni” is an Andean philosophy of reciprocity. It’s a belief that mutual support is essential to social well-being.

We wanted another way—beyond our financial support—to help young veterans transition to successful civilian careers. Our purpose is not only to give these men and women the resources they need to succeed in our industry, but also to leverage their unique military training to benefit the businesses we work with.

MARK RUSSELL

CO-FOUNDER/CEO/AD VET

Mark is a combination mad scientist and geeky engineer, dissecting markets and constructing ass-kicking brand strategies. Through his 30 years of senior leadership, in both the traditional and digital marketing arena, Mark has developed an obsessive passion for translating market and human insights into dynamic marketing strategies. He also has an impressive ability to recognize and channel the creative potential, of people with diverse skill sets, in pursuit of the ultimate brand solution.

KEY EXPERIENCE:

Motorola, Sallie Mae, GE, ADT, Bausch + Lomb, Verizon Wireless, Time Warner Cable, Intel, Johnson & Johnson, Schick/Sirona, FedEx, Starwood, Gold’s Gym, Schering Plough

The leadership traits he learned as a young Marine have guided Brian throughout his careers in the U.S. Marines Corps and in the advertising industry. Taking care of the troops has been at the core of his leadership philosophy. Brian has been successful in the Ad Business by applying those leadership traits while leading companies large and small. Brian excels at the challenge of solving complex problems for his clients and leading teams to meet and then exceed their goals and objectives.

KEY EXPERIENCE:

Iams, Eukanuba, Pampers, Shutterfly, Disney, Miller Brewing, ACS, Alcon, Ladbrokes, Hilton, Johnson & Johnson

Nothing is more exciting to Sherry than big ideas and gorgeous aesthetics. Through many years of experience, she has channeled her love for beautiful, intelligent design, into impactful 2-dimensional, 3-dimensional, and digital solutions. Sherry focuses on four key areas of creativity: brand and brand content, package, digital and experiential design.

KEY EXPERIENCE:

Bausch + Lomb, Motorola, Sallie Mae, GE, Time Warner Cable, Intel, Johnson & Johnson, Schick/Sirona, FedEx, Starwood, Gold’s Gym, GLM, Southwire, Ephesus Lighting, Welch Allyn, MedQuist

Ayni Brigade is the fusion of a strategic consulting company and a creative boutique—a unique weave of objective analysis and creativity that thinks beyond the “expected.” We reveal strategic options that others do not see, and we create new ways to connect with your customers, grow your business, and shake up your industry.

[ A FORCE FOR GROWTH ]

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